The Covid-19 pandemic has not only changed consumer buying behavior forever (Looking for Mobile App development on Vajro?), but it has also led to a dramatic change in the mindset of small businesses. With online sales booming, small retailers are jumping on the e-commerce bandwagon.
Vajro, a Chennai-based SaaS startup, hopes to capitalize on this opportunity.
Vajro is a cloud-based, codeless mobile application development platform (MADP), similar to Shopify, that allows merchants to have their own ecommerce apps on iOS and Android platforms.Baskar Agneeswaran, CEO of Vajro, told BusinessLine, “At Vajro, we promise that within an hour of installing Vajro, a version of the app can be made and submitted to Google and iOS.”Currently, MADP has 1,500 active, paying customers, 70 percent of whom are from the United States.
Right now we are targeting Shopify, but also large platforms like WooCommerce and Magento. our plan is to deepen our presence in Shopify (a Canadian platform with 1.7 million sellers) and move to these large platforms, says Agneeswaran. (Get Mobile App development on Vajro platform)Vajro offers its services in four monthly plans – Basic ($99), Growth ($199), Power Premium ($399), and Enterprise (starting at $1,000).We grew a lot during the pandemic, which took the pressure off funding for now, but we wanted to raise growth capital to focus more on the product and expand our business beyond Shopify, Agneeswaran added.For those involved in e-commerce – or any other kind of business – the key focus is.
- Attracting customers
- Increasing profits
- Expanding the quay enough to attract more customers.
So how does an e-commerce store do this? How to get Mobile App development on Vajro platform done?
E-commerce stores may not have physical stores. Therefore, customers do not find them by walking across the street. They gain exposure through word of mouth, advertising and marketing, and when someone happens to be looking specifically for a product they happen to sell. While e-commerce may be hugely popular with this generation of shoppers, the biggest drawback is the distance between the customer and the store and all the benefits that are lost as a result.
So how do you get closer to your customers? Through m-commerce! M-commerce – or m-commerce – is the creation of a mobile app that offers your type of merchandise and hosts your products. Some small businesses may think that m-commerce only makes sense for established, large multinational companies. This is far from the truth.
M-commerce can help small and medium-sized businesses.
- Strengthen your brand name
- Increase your online presence
- Make online shopping a desirable experience.
- And ensure customer loyalty
Mobile devices, especially smartphones, have become so practical that they have become part of people’s everyday clothing. When your customers have your app, you’re always close to them, wherever they go. By being closer to their customers, online stores can better assess their customers’ demographics and needs, and tailor their products and stock accordingly.
In fact, mobile commerce could take the place of e-commerce at any time in the near future. As the number of smartphone users grows and the world uses smart devices in its daily life, the next smart step every business should take is to be mobile compatible. Fifty-seven percent of customers will not use – let alone recommend – an online store with poor mobile compatibility. Whether a mobile app can be used to make a transaction or simply display merchandise, an improved online presence through mobility is the way to stay relevant. There are many mobile app development companies in India providing mCommerce development services. So if you are planning for your own mCommerce app you can contact these companies.